Shannon L. Payne
Systems storyteller, platform designer, and underdog advocate

Brand Launch Kit + Companion Flyer

Structure that holds. Design that lasts.

The Brand Launch Kit is a focused, one-week sprint to get your message online with a cohesive look, clear copy, and a companion flyer like this one—built in clean browser responsive HTML. That means you can reuse it as an email blast, a printable handout, a “Print to PDF” download directly from your site, or a downloadable PDF for visitors, with content that’s easy to update as you grow.

What you’re looking at: This flyer is a real example of the collateral I create to match your launch site—same colors, same structure, same clarity. It’s designed so your audience can quickly understand who you are, what you offer, and how to reach you.

Brand Launch Kit – 1 Week

A single, clear starting point: website, structure, and a matching one-page flyer to carry your message offline and online.

Most requested service

What’s included

We work together over a dedicated week to bring your offer, story, and structure into focus.

Approx. timeline: ~1 week • Ideal for: small businesses, nonprofits, advocates, and solopreneurs who need to show up clearly—without a giant build.

Investment: $1,500 USD

Timeline note: The one-week build begins once your project questionnaire is returned, initial edits are mutually approved, and your deposit is received.

Multi-section website built around your core offer and audience.
Starter brand direction: colors, typography, and layout that fit your tone and message.
One-page companion flyer (like this) for print and digital use—event handouts, email attachments, or quick intros.
Simple launch outline so you know what to do after your site goes live.
Thoughtful support as we refine your core copy and structure together.

When your site and HTML companion flyer work together, your message stays consistent wherever it travels— on-screen, in inboxes, and in someone’s hands. The benefits below show how that structure protects your clarity, your time, and your next steps.

Clarity-first design Your site and flyer share the same narrative, so people immediately understand what you do and who you help—no extra scrolling or guessing.

Low-maintenance build I avoid fragile plugin stacks. Your site runs clean and is built to stay online until you decide to change it—not because something broke.

Consistent touchpoints Website, flyer, and future collateral all follow the same structure and visual language, making you feel more cohesive and prepared.

Underdog-aware approach I work especially well with people who are rebuilding, pivoting, or finally choosing themselves. We move at a steady, manageable pace—with peace in mind.

How this becomes your flyer: For your project, this exact layout can be adapted to your logo, brand colors, offers, and language. The top section becomes your core promise, the left panel outlines your main service or program, and the right panel highlights key benefits, values, or next steps. You’ll receive HTML, print-ready, and digital-ready files so you can hand it out at events, attach it to emails, offer it as a “Print to PDF” view, or share it as a simple, clear introduction to your work.

If your audience prefers a different format—more visual, more technical, more narrative, or more data-focused—we can also create an entirely different layout built around how your audience understands and chooses information.

Printing tip: For best results, print double-sided to achieve a seamless one-page handout. In your print options, make sure “Headers and footers” is unchecked. To print with your matching theme, ensure “Background graphics” is checked. Otherwise, it will print as a clean standard black-and-white style.